Digital Marketing: A Guide to CRMs

in CRM

A CRM organizes and prioritizes customer relationships and data into a single, readily accessible source. By integrating a CRM with your brand’s digital marketing, you implement consistent and effective marketing efforts that benefit both your business and its clients. A successful CRM strategy results in consistent, measurable increases in productivity by offering accurate, up-to-date analytics, sales and marketing automation, and advanced flexibility. The best brands integrate their CRM with their advertising, email, landing pages, and social media.